Power of Knowledge

Targeting… The Right Offer at the Right Time to the Right Person! Ultimately, isn’t that what you want when you deliver consumer promotions and offers to people? You want your message going to the right customer. You want to make sure your marketing and promotional dollars are giving you the best possible ROI.

With Infinian’s redemption software and tracking via the Coupon Cloud, you can now track the purchase behavior of your customers. In seeing customers coupon requests and actual redemptions, you can build up a history of purchase behavior and decisions. Further, the cloud allows you to segment the history into specific groups or models for future offers based upon:

• Products
• Product Offers requested
• Product Offers redeemed
• Product Offers requested and not redeemed
• Purchase history of like products
• Geography
• Store
• Consumer Promotion Value